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News & Work,

Meet: Erica Roberts

by Joybeth Sullivan7 days ago
Neon sign that reads: Click & Collect
Marketing 501,

Get the Clicks: Do’s & Don’ts of Effective CTAs

by Sarah TaillonJuly 15, 2020

Americans, on average, are exposed to roughly 4,000 to 10,000 advertisements per day. Yes, you read that right. In the age of information overload, good

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Trends,

All Aboard the Paid Media Roller Coaster

by annemarieJuly 7, 2020

Fasten your safety belts and keep your hands inside the car at all times. Recent events have led to rapid changes in the supply of

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Opinions,

What’s Next for the Holiday Sale Email?

by Kelsey WaananenJuly 2, 2020

We’ve arrived at Fourth of July Weekend 2020. Normally at this time of year, our inboxes are flush with sales! and deals! for everything from

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Closed sign in store window
Opinions, Trends,

How Creativity in Crisis Paves the Way for Future Success

by Sarah TaillonJune 25, 2020

If you were to walk into one of Kendra Scott’s retail stores early this year, you wouldn’t see jewelry hidden under a glass case. Everything

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Opinions, Trends,

Google’s Phase-Out of Third-Party Cookies: The Agency Perspective

by Sarah TaillonMay 29, 2020

Especially in light of our current situation, the year 2022 seems light-years away. But 2022 is rapidly approaching and it’s when Google said it will

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